Do Not Track effort could revolutionize online ads

Source: Byron Acohido and Jon Swartz, USA Today

If you’re like most Web users, you probably don’t realize how intensively your visits to many of the most popular pages on the Internet are scrutinized.

In fact, the art of anonymous, Internetwide monitoring of who visits what webpage has been advancing dramatically, driven by advertisers’ desire to tailor their messages to specific groups of customers.

Read Full Article: Do Not Track effort could revolutionize online ads

 

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privacy, online privacy, internet privacy

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