Online coupons aren’t always great idea

Source: Kathy Kristof, Los Angeles Times (Free Registration)

Never pay retail. The marriage of the Internet and advertising has created a hot new trend — coupons that you buy to get deep discounts on everything from clothing to kayaking.

That’s got some experts saying that consumers should think twice and shop around before ever agreeing to pay retail prices again. But remember there are some risks to buying coupons too, including the classic tendency to overspend because you can’t pass up a bargain.

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shopping, headlines, buying, consumer attitudes, coupons

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